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  Survey Development

RBI designs custom surveys based on a needs assessment process allowing us to focus on your unique needs.

The RBI non-intrusive solution captures data to analyze:

  • Customer loyalty
  • Profitability
  • Internal processes
  • Product
  • Unknown factors affecting overall performance

Organizational surveys provide an unobtrusive and convenient method for assessing key factors of an organization.

Surveys are customized to meet your objectives and may be used to assess attitudes, opinions, and satisfaction while providing a baseline from which progress can be measured.

Surveys focus on your specific and unique requirements including customer satisfaction, Marketing effectiveness, marketing opportunities, product preferences, purchasing trends and ROI

RBI Survey Development Includes:

  • Facilitate discussions with your organization to determine your objectives
  • Determine what you need to learn from your customers/dealers/employees
  • Script your survey
  • Distribute surveys via telephone, internet, email and direct mail campaigns
  • Capture data via IVR, telephone, internet and mail.
  • Conduct online or telephone focus groups with current customers, dealers and/or employees
  • Cleanse and analyze your data
  • Provide analysis and predictive assessments
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